Skip links

Industry Solutions

Digital Growth
for Education
in Vietnam.

$7B+

Vietnam Education Market Size

14%

Annual Sector Growth Rate

91%

Parents Research Schools Online

The Opportunity

Vietnam's Most Ambitious Parents Are Online — Are You?

Vietnam has one of the highest education investment rates in Asia. Parents — particularly in Ho Chi Minh City and Hanoi — actively research international schools, language centers, and online learning platforms before making enrollment decisions. The digital presence of an education provider has become as important as its curriculum. Foreign education brands that fail to build a compelling, trusted digital presence in Vietnam are losing students to competitors who do.

Education Brands We Work With

From international schools to online learning platforms — we work with the full spectrum of education providers entering and growing in Vietnam.

01

International Schools & Bilingual Schools

Enrollment marketing, brand positioning, and digital presence management for international curriculum schools targeting expat and affluent Vietnamese families.

Enrollment Marketing

02

Language Centers & Training Institutes

English, Japanese, Korean, and other language centers competing in Vietnam’s saturated training market — where digital visibility directly determines student acquisition.

Lead Generation

03

Online Learning Platforms & EdTech

International e-learning platforms entering the Vietnamese market — requiring localization strategy, performance marketing, and user acquisition campaigns.

User Acquisition

04

Higher Education & Study Abroad

Universities and study abroad agencies recruiting Vietnamese students — one of the most competitive and high-value education marketing segments in Southeast Asia.

Student Recruitment

05

Professional Development & Corporate Training

B2B education providers targeting Vietnamese companies and professionals seeking certifications, management training, and upskilling programs.

B2B Marketing

What We Deliver

A Complete Digital Engine for Student Enrollment

Foundation

Website Design & Enrollment Infrastructure

A high-converting, bilingual website built for education — with online inquiry forms, virtual tour integration, curriculum showcases, and SEO optimized for the search terms Vietnamese parents actually use when researching schools and courses.

Bilingual EN/VI

Online Inquiry System

Mobile First

Local SEO

Awareness

Content Marketing & Social Media

Consistent, culturally intelligent content across Facebook, YouTube, and TikTok — addressing the questions Vietnamese parents and students actually have. Student success stories, teacher spotlights, and campus life content that builds trust over the long enrollment cycle.

Facebook Management

YouTube Content

TikTok

Content Calendar

Lead Generation

Performance Advertising & Lead Capture

Targeted paid campaigns on Facebook and Google reaching parents and students in your target demographic — with precise geo-targeting for specific districts in Ho Chi Minh City or Hanoi, optimized landing pages, and full conversion tracking.

Facebook Ads

Google Search Ads

Landing Pages

Lead Tracking

Nurturing

Zalo OA & Email Nurture Sequences

Build a direct communication channel with prospective families through Zalo Official Account — Vietnam’s most trusted messaging platform. Automated follow-up sequences, open day invitations, and personalised content keep your institution top-of-mind throughout the enrollment cycle.

Zalo OA Setup

Automated Sequences

Open Day Campaigns

CRM Integration

START TODAY

More Students. Smarter Marketing. Better Results.

Vietnam’s education market rewards institutions that show up consistently, communicate clearly, and build trust digitally. Let’s build that presence together.